Blogging for Business
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Learn to write engaging blogs that boost SEO and attract your ideal audience. Gain strategies to grow your presence and build loyal readers
Blogging for Business
With Julia Ngapo
Join live or book the recording.
Workshop details:
Time: 9.30am-11.30am
Where Online via Zoom
📅 Upcoming dates:
- April: Wednesday 2nd April
- July: Tuesday 8th July
- October: Wednesday 15th October
The next workshop is in:
Why this workshop stands out:
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It’s interactive and tailored for your business, ensuring you leave with ideas perfectly suited to you—not just generic, one-size-fits-all templates.
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You will receive one month's email support from Julia, completely free of charge, so that you can be confident in your content creation
Julia has 20+ years corporate experience, has been a marketing director for a multi-million pound company, and has run several businesses.
You will learn:
✓ The essentials of blogging
✓ The psychology behind buying decisions and why blogging drives business growth
✓ How to identify your target market and understand their pain points
✓ How to deliver value that keeps them coming back for more
✓ Explore tools (mostly free) for effortless content creation
✓ The power of strong call to actions and where to place them
✓ How weigh up the pros and cons of using AI, like ChatGPT, in your blogging strategy
✓ How to craft killer headlines
✓ How to organise your your content (think burger!) so that it captivates & engages your audience
✓ How to improve the readability of your blogs
✓ The importance of keywords and how Google ranks your blogs
✓ How to structure your blog for better search engine visibility
✓ How to polish your blog with finishing touches
✓ Ways to extend the lifespan of your content through repurposing and promotion
Thinking about starting a blog for your business but never got around to it? Or maybe you had one before but lost momentum?
You're not alone, and this workshop is here to help you get back on track!
Whether you're new to blogging and don’t know where to begin, or you have some experience but want to refine your approach, this workshop is not to be missed. Julia will guide you step by step through the entire process, from understanding why blogging is essential for business growth to crafting SEO-friendly content that gets your blog seen by the right audience.
You'll gain more website traffic and customers by using keywords and SEO practices, enhance your social media presence, and develop a consistent content plan with the abundance of new ideas you'll receive. (One member even left with a whole year's worth of content after the workshop!)
Julia will share the (mostly free) tools that she keeps in her arsenal to make blogging a breeze, taking the hard work out of content creation, and provide you with one month's free email support after the event, so you need never fear that blinking cursor again.
This fun and interactive workshop is packed with practical tips, tools, and Julia’s 20 years of marketing know-how. You'll come away confident in your content-writing ability and ready to get your blog on!
Here’s what we’ll cover:
- Why you should blog: The real benefits of business blogging and how it can transform your brand.
- SEO basics and keyword strategies: Get your content in front of the right people by learning how to make it search engine-friendly.
- Content brainstorming and planning: Generate tailored ideas that resonate with your audience.
- Crafting irresistible titles: Discover what makes a blog title compelling.
- Blog promotion techniques: Learn how to maximise your blog's impact through strategic promotion.
Imagine if you could...
1. Be confident in your content creation - Write content that your target audience actually wants to read.
2. Know the tools that you can harness to make the process of blog writing a breeze. I'll show you the tools I use that help me write well, and most are free! 3. Identify the audience you want to read your blog, as well as the challenges they face and the solution you offer - I've got an easy tool for that, and I'll share it with you in this workshop, AND you can use it across ALL your social media, too!
4. Know how to squeeze every last bit of ROI out of your blog writing. We'll look at repurposing and creating evergreen content for your socials from your blog.
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Here Is What Previous Attendees Think About This Workshop:
"What a superb workshop on Blogging for Business with Julia Ngapo! So much useful content I am glad there is a recording so I can review it all. I have come away feeling much more confident about blogging and have some brilliant ways in which I can use it to grow my business."
Jane West
"What a superb workshop on Blogging for Business with Julia Ngapo! So much useful content I am glad there is a recording so I can review it all. I have come away feeling much more confident about blogging and have some brilliant ways in which I can use it to grow my business."
Jane West
Fantastic workshop full of useful insights"
Introducing our Workshop trainer...
Meet Julia Ngapo
Experienced Business and Executive Coach.
Julia Ngapo is a business coach with over 20 years of experience in the corporate world. She works with women, taking them from authenticity to empowerment, giving them not only the practical, but the mental, emotional, and spiritual tools they need to achieve business success.
Before setting up her coaching practice, Julia was the Marketing Director for a multi-million-pound organisation in the UK and an early adopter of social media for business. Having owned and run several businesses, Julia understands the blocks and issues that women in business may encounter. Her passion is helping women to succeed. To help them understand their why and align that with their business goals and objectives. To help women believe they CAN run a successful business and that they CAN achieve the success they desire.
"What a superb workshop on Blogging for Business with Julia Ngapo! So much useful content I am glad there is a recording so I can review it all. I have come away feeling much more confident about blogging and have some brilliant ways in which I can use it to grow my business." Jane West, BWi Member
Click on the buttons below to email her or follow her on her social media accounts:
Powerful Alone,
Stronger Together
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