Removing Fear From Facebook Advertising
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Helping you master Facebook advertising, empowering you to run effective campaigns for your business.
Removing FearFrom Facebook Advertising
With Ella Biggs
Join live or book the recording.
Workshop details:
Time: 9.30am-11.30am
Where Online via Zoom
📅 Upcoming dates:
- April: Thursday 13th February, 9.30-11.30am
- June: Thursday 19th June, 9.30-11.30am
- December: Thursday 2nd October, 9.30-11.30am
The next workshop is in:
Why this workshop stands out:
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You'll follow a live walkthrough of Facebook Ads Manager, step-by-step, so you leave knowing exactly what to do.
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This workshop focuses on real strategies you can implement immediately to create ads that are tailored to your goals.
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This workshop will remove the fear and overwhelm around Facebook Advertising.
Ella Biggs is a Digital Marketing Specialist and Mentor. She specialises in Facebook Advertising and Social Media management, helping businesses save time and make money. Her goal is to help you generate leads, drive sales, and build your client base.
You will:
✓ Learn how to set up, structure, and launch your own ad campaigns in Facebook Ads Manager.
✓Get a walkthrough of the Ads Manager, showing you what settings to use, what features are available, where to find certain tools etc.
✓ Discover how to choose the objective(s) that align with your current business priorities.
✓ Explore the different audience options available and learn when and how to use them.
✓ Learn who your audience is and how to reach and engage with them through ads.
✓ Learn how to avoid common mistakes that lead to wasted budget and fustration.
✓ Discover what makes an advert stand out - for example images, videos, copy, calls to action.
✓ Learn how to choose the right creative for your campaigns and create ads that catch attention and drive action.
✓ Understand Facebook data and analytics without the overwhelm.
✓ Learn how to read your ad performance, understand what's working, and spot areas for improvement so you can make informed decisions going forward.
✓ Discover how to test different elements of your ads and pinpoint winning combinations that deliver the best results.
Master Facebook Advertising: Learn how to set up, run, and optimise Facebook Advertising Campaigns that align with your business goals and boosts conversions.
Feeling overwhelmed by Facebook Ads? Maybe you’ve tried them before and felt like you were throwing money away, or you’ve been avoiding them because they seem too complicated or expensive. This workshop is here to change that, equipping you with the skills and confidence to run campaigns that actually work for your business.
In this interactive, step-by-step session, you’ll learn how to set up, run, and optimise Facebook advertising campaigns that align with your specific goals. Starting with the basics, we’ll walk through Ads Manager, demystifying its settings and options so you can make informed choices about objectives, audiences, and creative formats. You’ll discover how to create engaging ads that resonate with your audience, whether it’s through images, videos, or slideshows, and learn how to interpret key data to understand what’s working and what’s not.
The workshop will also cover crucial strategies like choosing the right campaign objective to achieve your goals, targeting the perfect audience for your ads, and understanding the metrics that matter most. By the end, you’ll have the tools and knowledge to run ad campaigns with confidence and precision, knowing your budget is being spent wisely.
If Facebook Ads have ever felt too confusing, ineffective, or intimidating, this workshop is for you. Together, we’ll break it down, remove the guesswork, and give you the skills to make Facebook advertising a cost-effective growth tool for your business. With hands-on guidance, real-time demonstrations, and plenty of time for your questions, you’ll leave equipped to run campaigns that get results.
Don’t miss this chance to turn Facebook advertising into a powerful asset for your business!
This workshop is for you if:
- You’ve felt overwhelmed or confused by Facebook Ads and don’t know where to start.
- You’ve tried running ads before but struggled to get results or felt like you wasted money.
- You want to understand how to target the right audience, set clear objectives, and create engaging ads.
- You’re looking for a step-by-step guide to confidently set up and optimise Facebook ad campaigns that align with your business goals.
Imagine if you could...
- Run successful campaigns that aligns with your business goals - whether you're aiming to increase sales, grow your audience, or drive traffic to your website. This workshop will ensure every penny spent is maximised.
- Understand the different creative options available so you're ads will grab attention and convert. You'll learn how to choose the right one for your message and audience. No more guessing what works!
- Know how to test different ads to find out the best performing ones, experimenting with headlines, visuals and calls to action to see what truly resonates with your audience.
- Understand the data in Facebook Ads Manager so you can make informed decisions. Learn how to interpret the performance data of your ads such as click-through-rates, engagement, and cost-per-results so you can identify what's working and what isn't.
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Here Is What Previous Attendees Think About This Workshop:
"The regular training and professional development workshops that Michelle and her team offer are amazing. I have attended several and always come away having learned something useful!"
Julia Ngapo
"What I love about BWI is that the workshop provided are perfectly tailored to new start ups who are trying to find their way in the self-employed world. They are so affordable and practical and if you can’t join live you can watch the recording. I can’t recommend them highly enough "
Lindsay West
"Really helpful workshop, full of insight, practical advice and useful tips."
Clare Portman
Introducing our Workshop trainer...
Meet Ella Biggs
Digital Marketing Specialist and Mentor
Ella's unique business model covers two distinct areas that when used together, can really help you and your business grow and develop.
First, she specialises in Facebook advertising and social media management. She works with businesses to save time and increase revenue by crafting effective digital marketing strategies, particularly through targeted social media advertising campaigns. Her goal is to generate leads, drive sales, and expand your client base, freeing you up to focus on what you do best.
In addition to her digital marketing expertise, she’s a certified mindset and business coach dedicated to empowering women to become the best versions of themselves. She supports you in achieving your personal and professional goals by helping you:
✨ Gain clarity on your goals and intentions through effective planning and organisation.
✨ Work through the chaos and overwhelm that often accompany running a business.
✨ Discover your true purpose and align your efforts with what matters most to you.
✨ Manage the juggle by implementing systems and strategies that work for your unique circumstances.
✨ Build confidence and self-worth, ensuring you feel equipped to tackle challenges and embrace opportunities.
Her combined approach of strategic marketing and mindset coaching ensures you’re supported in every aspect of your business journey.
Click on the buttons below to follow her on her social media accounts:
Powerful Alone,
Stronger Together
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